LA Farmers Market Feast: Ettore Winery Duo’s Petit Verdot Shines
The Original Farmers Market is a Los Angeles treasure. It was founded at the corner of 3rd and Fairfax in 1934 as a “village” in which local farmers could sell their wares. The site had previously been a 256-acre ranch, and when oil was discovered on it, in 1900, the owner, A.F. Gilmore, replaced his dairy cattle with oil derricks. The city of Los Angeles had yet to encroach on the property as the crude was brought forth from the ground.
When the development of Los Angeles caught up to the property no new derricks were permitted, and, eventually, the Gilmore expanse grew quiet. It stayed that way into the 1930s, until two entrepreneurs, Fred Beck and Roger Dahljelm, convinced Gilmore’s son, Earl Bell Gilmore, that a farmers market would be a great venture for the property. The rest is history.